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Описание
Группа любителей ореховой пасты Skippy
История Skippy:
1890
A St. Louis physician invents peanut butter to provide his patients with an easy-to-digest, high protein food.
1914
Several dozen commercial brands of peanut butter on the market.
1923
Joseph Rosefield perfects a process to prevent oil separation in peanut butter.
1933
First use of Skippy as a trademark for peanut butter, produced by Rosefield Packing Co., Ltd. in Alameda, CA. Skippy Chunk-style peanut butter introduced in the same year.
1933-1944
Rosefield Packing Company obtains trademark registration for Skippy peanut butter in all 48 states and Hawaii.
1935
Wide mouth jar first used for Skippy peanut butter.
1938
The Skippy Hollywood Theater radio program debuts and runs for 11 years.
1940
Production of Skippy peanut butter begins in Minneapolis, MN.
1945
Production of Skippy peanut butter begins in Portsmouth, VA.
1946
Patent issued to Rosefield Packing Company for making peanut butter.
1948
Rosefield obtains a U.S. trademark registration for Skippy peanut butter.
1951
Skippy peanut butter sponsors "You Asked For It" television show and maintains sponsorship for eight years.
1955
The Best Foods, Inc. (predecessor company of Bestfoods) acquires Rosefield Packing Co.
1956
Production of Skippy peanut butter begins at Bestfoods plant in Dallas, TX.
1960
Skippy peanut butter sponsors "Dennis the Menace" television show.
1963
Norman Rockwell creates illustrations for Skippy peanut butter.
1973
Skippy Super Chunk peanut butter introduced
1977
June 20, 1977 - Production of Skippy peanut butter begins at Little Rock, AR, plant.
1979
Annette Funicello represents Skippy peanut butter in television commercials.
1994
Skippy Reduced Fat Creamy and Super Chunk peanut butter spread introduced. During the same year Olympic Champion speed skater Bonnie Blair is featured in a Skippy peanut butter T.V. commercial and various other marketing and public relations activities.
1996 Skippy brand relaunches a more "peanutty" flavored peanut butter.
1998
Skippy relaunches an easier-to-spread Reduced Fat peanut butter spread. Derek Jeter named spokesperson for Skippy peanut butter.
2004
Introducing Skippy Snack Bars. Layers of peanut butter and granola combined with other delicious ingredients such as fudge, marshmallow and strawberry.